Monthly Archives: March 2011

The Coming Wall of Data

While providing significant utility to users, highly social properties like Quora are also introducing an impending issue that we term “The  Wall of Data”.  There is a scene in the movie Poseidon Adventure, when a crew aboard the S.S. Poseidon … Continue reading

Posted in This Week In Social Media, TWISM | Leave a comment

Kabam: De-risking video game development

Guest post by Chris Carvalho, Kabam COO Kabam is poised to disrupt the overall games market by leveraging the social Internet to create a game experience that keeps users engaged and by utilizing a free-to-play virtual goods model where consumers … Continue reading

Posted in Guest Author, This Week In Social Media, TWISM, Zynga | 1 Comment

ShoeDazzle: Acquiring customers rapidly and cost-effectively

Guest post by Brian Lee, ShoeDazzle CEO ShoeDazzle recreates the high-end boutique experience online by building intimate experiences customized for all of its members.   The results have been astounding, as ShoeDazzle is now the #1 online fashion brand on facebook … Continue reading

Posted in Guest Author, This Week In Social Media | Leave a comment

ShoeDazzle: Acquiring customers rapidly and cost-effectively

Guest post by Brian Lee, ShoeDazzle CEO ShoeDazzle recreates the high-end boutique experience online by building intimate experiences customized for all of its members.   The results have been astounding, as ShoeDazzle is now the #1 online fashion brand on facebook … Continue reading

Posted in Guest Author, This Week In Social Media | Leave a comment

BranchOut: Leveraging facebook’s social graph to professionally network

Guest post by Mike Del Ponte, BranchOut Marketing Manager In July 2010, San Francisco based entrepreneur Rick Marini got a call from a friend who was looking for a sales lead at a particular company. Marini thought he knew someone … Continue reading

Posted in Guest Author, LinkedIn, This Week In Social Media | Leave a comment

Jive Software: Allowing social collaboration to improve work efficiency

Guest post by Ari Newman, Jive What’s happening in the consumer world is fundamentally changing the way we create, consume, and share information.  Technology is no longer a barrier in our personal lives, and it shouldn’t be a barrier in … Continue reading

Posted in Guest Author, This Week In Social Media | Leave a comment

SB Nation: Creating local forums for passionate sports conversation

Guest post by Jim Bankoff, SB Nation CEO  Tyler Bleszinski was frustrated.  As a diehard fan of the Oakland A’s, he wasn’t the only one who noticed that the national sports media did not pay attention to his team … Continue reading

Posted in Guest Author, This Week In Social Media | Leave a comment

EpicSocial: Tips for Effective Social Marketing

Guest post by Matt Monahan, EpicSocial Director Matt’s tip of the week: Focus on NewsFeed Optimization facebook has an algorithm call EdgeRank that surfaces the most relevant content to the top of the NewsFeed.  The exact details of the EdgeRank … Continue reading

Posted in Facebook, Guest Author, This Week In Social Media | Leave a comment

Xylos: Using new social tools to market more effectively

Guest post by Eric Zeiler, Xylos guitarist, singer/songwriter Circa 2002, I played in a band in Philadelphia called the Ally. At the time, we experimented with the limited online resources to spread word of the band. We had a frequently … Continue reading

Posted in Facebook, Guest Author, This Week In Social Media | Leave a comment

Kerner Hosts Panel @SXSW Discussing Location Based Social Networks

Posted in foursquare, Location Based, Video | Leave a comment